With yesterday's Flipboard app upgrade, it is relatively easy to create a curated magazine. The next question you should ask yourself is why? If delighting your customer is important, here is the answer:
- Focus! A Flipboard magazine allows a narrow focus. Curation is relatively easy.
- Metrics! Once created, your Flipboard allows you track readership and shares.
- Non Facebook! While Facebook sites are useful, if your organization does not fit the Facebook profile (leisure / consumer), a Flipboard magazine allows you to reach out to your customers in a manner which is comfortable, relevant (remember focus), and private.
Assuming you are curious, here is how the Flipboard magazine process works. The first few screenshots show my own magazine, Lake Superior Waves (celebrating the people, wildlife, and their natural surroundings along the Minnesota shores of Lake Superior), followed by the creation and editing process. The editing screenshots were taken on my PC. All other images are from my Google Nexus 10.
Click Upon any Annonated Screenshot to View at Full Size!
Reading Your Magazine via Flipboard (via iOS or Android App):
Flipboard Magazine Creation Process (via a Google Nexus 10)
Flipboard Magazine Management & Editing Process (via a PC)
Please consider subscribing to my Flipboard magazine:
- Silicon Lakeshore: Technology with an outdoorsy twist from the shores of Lake Superior.