Via my friend, Rafael Sidi, I learned about a new McKinsey Quarterly study on corporate use of Web 2.0 tools. Maximize the thumbnail image of a chart from the McKinsey article to view a survey on Corporate adoption rates. I was surprised to learn that only 33% of the companies either have Web 2.0 applications installed, or even under consideration. An even higher number had no plans at all in this arena! The only area in which I have no plans yet are Mash-ups.
Finally, it is possible to get free access to the McKinsey Quarterly. It does require a free registration, but it is worth the effort. Not only is McKinsey doing research in the area of Web 2.0 tools, but they are practicing what they preach (or report). Last August, when I attended Wikimania (my thoughts), I was amazed to learn from the McKinsey attendee that they don't lock down any pages on their internal wiki! I though I was open minded by only locking down four top level pages, which would insure consistent top level navigation scenarios. I need to be more open minded!
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