A common concern I often hear from managers who don't understand Web 2.0 and social media is: "Won't openness be abused?" or "Can we trust our employees to have control over our web?".
Questions which are based upon fear can never be answered satisfactorily. Instead I direct you to Uncyclopedia. Now Wikipedia defines penguins in this manner, while Uncyclopedia defines penguins this way. Assuming you allow your employees to use social networking tools at work, your internal knowledge base will shortly take upon similarities to this example.
My personal input is given below: (read full article)
In early 2005, the invasion took on some real steam. This map of the Lake Superior
region shows an area which the locals now know as Ile de Penguine. As
you can see, the official cartographers, demonstrating their Anglo-Saxon
prejudices, have changed the name to the Penguin Archipelago. This
island chain is now being used for a new northern invasion route into
the USA.
.
The penguins have already begun to prepare for an expected American counter-attack by
calling in powerful allies such as Pingu, Linux and Morgan Freeman to
aid them in seeking out the secret all powerful weapon said to send
waves of unspeakable and horrific 70's funk music at its holders
enemies. An earlier version of this weapon is shown below during recent
Canadian war games.
.
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This leads to the obvious question. Dare you trust your employees? Thankfully the answer to that question where I work is "yes". In closing, if you really believe that your knowledge base would end up like my penguin example ... please re-examine yourself.
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